Hobury - minuman yang sehat
Sudah beberapa lama ini kami dikejutkan dengan Hobury, minuman sehat (bukan minuman kesehatan) yang laku dengan sangat cepat. Padahal harganya termasuk cukup mahal - Rp 6500 untuk kemasan botol plastik 350 ml.
Beberapa kelebihan Hobury dibandingkan dengan minuman-minuman lainnya :
1. Tanpa bicarbonat, tanpa pemanis/cita rasa/warna buatan. Natural 100%
2. GMO (Genetically Modified Organism) free
3. Mengandung spirulina, kiwi, madu, klorofil
4. Dalam kemasan yang praktis dibawa-bawa
Apakah Hobury akan menjadi pendobrak munculnya niche / pangsa pasar baru, yaitu minuman sehat ? Bisakah menjadi pendobrak yang selevel dengan kasus Pocari Sweat ?
Sebelum Hobury, sebetulnya minuman sehat juga sudah ada. Ada produk minuman lidah buaya hasil kerjasama MQnet dengan Universitas Indonesia (Kavera), ada minuman tradisional (sirih, kencur, dll), dan lain-lainnya. Tetapi, selama ini belum ada yang grafik penjualannya melejit seperti Hobury.
Apakah Hobury adalah trend sesaat, atau bukan? Mari kita saksikan bersama-sama.

January 10th, 2008 03:38
I thought you may enjoy some tips on how to use Spirulina. Hope this helps! :
MORNING SMOOTHIE: AN INSTANT BREAKFAST TO START YOUR DAY
Blend 1 tablespoon of Spirulina in 2 cups of tropical blend juice (or orange, apple or pineapple juice). Add a fresh fruit (banana, orange, peach, pear, apple, pineapple) or berries. Options: almonds or sunflower seeds or flavours such as vanilla or lime to suit your taste. For a thicker smoothie, use more fresh fruit, less juice. (Mix well in a blender. Makes 2 servings).
VEGGIE COCKTAIL: A MID AFTERNOON VEGETABLE PICK UP
Blend one tablespoon of Spirulina in 2 cups of vegetable juice (or carrot or tomato juice). For options add whole vegetables, herbs (parsley, dill weed) or spices (cayenne, horseradish) to suit your taste. (Mix well in a blender. Makes 2 servings).
CONVENIENT TABLETS AND CAPSULES
Quality Organic Spirulina Tablets and Powder are made without sugar, starch, fillers, animal parts, preservatives, stabilizers, colours, coatings or tableting agents. Made in this way, the colour of the tablet should be a uniform dark green without light coloured spots or specks. Capsules should also be free of excess fillers or additives, and vegetable capsules are available.
Many bottles provide nutritional information for a six tablet serving (3 grams), but you can take more if you like.
Tablets deliver the same benefits as powder, but digestion takes about an hour. For faster results, some people chew or dissolve the tablets in the mouth. Because it is a natural whole food, you can take tablets by themselves between meals.
If you are using Spirulina to balance your diet and help eat lighter meals, take tablets or capsules an hour before you eat. If there is a time of day when your energy runs low, take some tablets and see how your body feels one or two hours later. Both tablets and capsules are helpful with water after coffee or alcohol.
February 28th, 2008 22:49
You may want to consider The Juice and Smoothie Association, (JASA). Their site has industry information and recipe books. Go to:
http://www.smoothiecentral.com
April 13th, 2008 18:49
Hey guys, just add a teaspoon of spirulina to your favourite juice (apple/orange etc) no need for messing around with fancy recipes.
May 23rd, 2008 22:17
Hey guys I can say that Spirulina very good, but for me the best is Wheatgrass Powder, mix the two with some Maca and some juice and your away. Go for it.
Steve Indigo Herbal
June 5th, 2008 16:40
Good Article, I love it, I hope your article can help me to be more professional
June 21st, 2008 03:04
Hello,
great aricle.
If you want you can add it to Garlicoon, the Food & Wine network.
http://www.garlicoon.com
June 26th, 2008 13:52
saya dari malaysia,saya berminat untuk mengimport minuman saudara ke malaysia
telefon saya 016-2322156
July 8th, 2008 21:44
Thanks for the article. Vegetable crops develop water requirements which are specific to their variety, maturity, and the surrounding atmospheric and soil characteristics. It’s a good idea
to choose your favourite vegetables to grow and plan beds for early, middle of the season and late varieties. It is important to protect your vegetable garden from wild animals looking for a tasty treat. Intake of the unsaturated vegetable oils from canola, peanuts, olive, flax, corn, safflower and sunflower which contain monounsaturated.
August 25th, 2008 11:42
Nama pun perniagaan, jika bijak jual apa pun bisa laku.
September 1st, 2008 05:22
Claire - what is spruilina by the way?
September 1st, 2008 05:25
Is Spirulina a dietary supplement? I have heard of that before, but I’m not sure what that is?