Now here’s something you don’t see every day – an article about business strategy utilizing open-source, written in clear and no non-sense language. Very easy to understand.
In summary; he recognizes the value of the community behind the open-source movement. He realized that with open-source, it may not be a quick sell. But within several years later, people will be coming at you in droves.
Understandably, this is not something that’s easy to be grasped by average company executives. But Schwartz realized this years ago, and able to explain it in ways that makes it easy to understand.
If you’re in IT business, do NOT miss this article.
All of which is to say – no amount of fear can stop the rise of free media, or free software (they are the same, after all).
The community is vastly more innovative and powerful than a single company.
And you will never turn back the clock on elementary school students and developing economies and aid agencies and fledgling universities – or the Fortune 500 – that have found value in the wisdom of the open source community.
Open standards and open source software are literally changing the face of the planet – creating opportunity wherever the network can reach.
I’m also starting to like this guy.
When his business was threatened by the competitions from open-source camp, he didn’t litigate. He didn’t choose the (seemingly, easy & safe choice). He choose to innovate.
And he’s reaping the benefit now. Even at the times of this financial crisis.
Well done Schwartz. Here’s hoping to the continued success of Sun in the future.